Much of the controversy surrounding the 91st Academy Awards was about attempted changes by the show’s organisers to get more people to watch. It was hoped a brisker show, along with the inclusion of some genuinely popular titles this year, would get more people tuning in.
Well, it appears the strategy has worked. Sunday’s Oscars snared a 21.6/36 rating in metered markets results – up 14.3% over last year’s Jimmy Kimmel-hosted show which rated an 18.9.
Since the turn of the century, the Oscar ratings overall viewership hovered between a low of 32.0 million in 2008, and a high of 43.7 million in 2014 – until last year’s “The Shape of Water”-winning ceremony hit an all-time low of 26.5 million.
The full national audience data now indicates 29.6 million total viewers tuned into 2019’s ceremony – a 12% jump over 2018. The program was shorter than usual for the first time in several years, clocking in at three hours & twenty-one minutes.
The Oscars also faced competition from both a new episode of AMC’s “The Walking Dead” and the third season finale of HBO’s “True Detective” which starred last night’s supporting actor Oscar winner Mahershala Ali. In fact, all four of this year’s acting nominees have TV series on the air this year (the other three have “Mr. Robot,” “The Crown” and “Watchmen”).
Source: The Los Angeles Times