A month on from release and a new report just out indicates that Sony Pictures may well scuttle their plans for a sequel to this year’s “Ghostbusters” reboot – instead they’ll be putting their focus on animated spinoffs.
On the week of the film’s premiere, and armed with quite good critical reviews, Sony’s worldwide distribution president Rory Bruer proudly declared that “there’s no doubt in my mind it will happen” when asked about the possibility of a sequel to the Kristen Wiig and Melissa McCarthy-led comedy. Reviews for the film were also quite good.
What hasn’t been so great is the box-office. As of August 7th, the film has taken in just under $180 million at the global box office with $117 million of that being domestic. Though it still has yet to open in several key markets like France, Japan and Mexico, the total gross predictions are in with the film likely to hover just below the $225 million mark says THR.
Armed with a hefty production budget of $144 million plus a marketing spend, the studio has previously said it would need at least $300 million break-even. That’s a steep loss in the $70 million range and means an uncertain future for the franchise.
Sony has disputed the amount of the potential loss though, insisting to the trade that revenue streams from merchandising, gaming, attractions and promotional partnerships will help mitigate costs and that: “the bottom line, even before co-financing, is not remotely close to that number.”