With Disney now in charge at Hulu, the streaming service has announced that they intend to up their original content spending and output.
Though it has one of the biggest reaches of an SVOD service outside of Netflix & Amazon, Hulu’s attempts at original programming have so far been met with little fanfare bar the award-winning “The Handmaid’s Tale” and the occasional one-off like “11.22.63,” “The Looming Tower” and the recent “Catch 22”.
Speaking with CNBC, Hulu CEO Randy Freer says that with Disney oversight the plan is for investment in original programming to “increase significantly” thanks to the power of the Mouse House:
“When you look at the capacity inside of the Walt Disney Company to create content, the IP that’s there, the access we’ll have with that is, you know, terrific. We are going to be able to invest more and invest more upstream and find the best stories and the best creators to make shows for the company.”
Hulu lost $920 million in 2017, but with Disney now supporting it the company can focus more on original content spend. Future shows in development include seven new Marvel shows – five animated and two live-action.