Jennifer Lopez returned to films this past week as her assassin thriller “The Mother” debuted over Mother’s Day weekend to big numbers on Netflix.
The streamer hasn’t released any official figures yet, but analytics company Samba TV has revealed that the film pulled in 2.8 million U.S. households over its first two days from the company’s sample base of three million terrestrial TVs – 100x larger than Nielsen’s household footprint.
To put that in perspective with other recent hit launches, “Glass Onion: A Knives Out Mystery” and “Murder Mystery 2” pulled in 2.6 million and 2.4 million, respectively, from their first two days via Samba TV.
When Netflix reported their figures for the prior films, “Murder Mystery 2” had 64 million viewing hours and “Glass Onion” had 82 million viewing hours for their debut weekends. “The Mother” will potentially top both of those when its stats release as early as tomorrow.
In addition, it has been revealed “The Mother” over-indexed by 33% among Black households and 25% among Hispanic households.
The Niki Caro-directed film has Lopez as an ex-assassin who comes out of years of hiding in the Alaskan wilderness to protect the estranged daughter she left earlier in her life and who has now become a target of those on her tail.
Misha Green, Andrea Berloff, and Peter Craig penned the script for the film, which also stars Joseph Fiennes, Omari Hardwick, Gael Garcia Bernal and Paul Raci.
Source: Deadline
