Analytics firm Samba TV reports that the finale of the first season of the “Obi-Wan Kenobi” series drew a five-day audience of 1.8 million U.S. households from Wednesday through Sunday.
That’s 20% higher than the same five-day period for the finale of “The Book of Boba Fett”. The Kenobi premiere dropped on the Friday of a four-day Memorial Day weekend and pulled in 2.14 million, beating L+3D numbers of “The Mandalorian” S2 (2.08M), “The Book of Boba Fett” (1.5M), and “Moon Knight” (1.6M).
Disney+ also landed big numbers for the streaming debut of Marvel Studios’ “Doctor Strange in the Multiverse of Madness” which hit last week and has pulled in a five-day viewership of 2.1 million – on par with “Shang-Chi and the Legend of the Ten Rings” and ahead of “Eternals” over the same period.
Samba TV measures streaming viewership in 3 million U.S. terrestrial TV households for those who have watched a show for at least five minutes.
Source: Deadline
