Netflix To Double Down On Interactive Fare

Netflix To Double Down On Interactive Fare

In the wake of their success with the interactive film “Black Mirror: Bandersnatch,” Netflix is reportedly set to ‘double down’ on interactive series and movies for the streaming service.

‘Bandersnatch’ premiered in late December last year with a feature-length narrative that had a total of over five hours of footage for fans to watch and dissect.

Speaking at the FICCI-Frames convention, Netflix’s VP of product Todd Yellin says the program was a huge hit around the world and so they realized interactive storytelling is something they want to put more into:

“We’re doubling down on that. So expect over the next year or two to see more interactive storytelling. And it won’t necessarily be science fiction, or it won’t necessarily be dark. It could be a wacky comedy. It could be a romance.”

‘Bandersnatch’ marked the first time Netflix attempted their choose-your-own-adventure model on a live-action program. Fionn Whitehead and Will Poulter starred in the David Slade directed work.

Source: Variety