The epic zombie apocalyptic antics of Marc Forster’s “World War Z” hauled in an impressive $111.8 million in its worldwide debut this weekend, $66 million from North America alone.
That is the highest opening for an original live-action tentpole since “Avatar,” not to mention the biggest debut of star Brad Pitt’s career.
Originally planned as a trilogy adaptation of the Max Brooks novel, those follow-up plans were scrapped after the project ran into trouble and required extensive reshoots.
Now, Paramount chairman Rob Moore says the studio will “actively turn” to develop further installments, reviving those plans they had previously put on ice.
Pitt aggressively helped with the marketing of WWZ, showing up at numerous early screenings ranging from suburban American cinemas to various star-studded global premieres from Moscow to Sydney.