Twelve Million Potter 7 Book Copies

The final Harry Potter book will have a record breaking, back breaking first printing of 12 million copies, Scholastic, Inc., announced Wednesday says Reuters.

Scholastic also plans a multimillion-dollar marketing campaign in support of “Harry Potter and the Deathly Hallows,” which comes out July 21st.

The previous Potter book, “Harry Potter and the Half-Blood Prince,” was released in 2005 with a first printing of 10.8 million copies and sales of 6.9 million in the first 24 hours.