J.C. Chandor’s “Triple Frontier” proved a bit of a mixed bag with critics. Reviews praised the lush photography, framing, score, action composition and location shooting along with the great cast, but at the same time criticised the pacing, the characterisation and the story for being under developed.
In its marketing and design, the Netflix film seemed to be one targeted specifically at men and older men at that, a film ‘your dad would love’ being a common phrase in some audience reviews. Yet one of the film’s producers, Alex Gartner, has revealed to Cinema Blend that it has been a smash hit with female viewers:
“[Triple Frontier] also played incredibly well with women. I mean, it always tested well with women. … I think that the great cast we managed to assemble drew them in, but then they really responded to the movie. I think that’s another positive of having Netflix as our partner and our platform, because I think it reached a lot of people, and maybe people who, based on the genre, might not have been reached as quickly. I found it really personally satisfying.”
Gartner also praised the streaming service launch for the film which allowed for the filmmakers to get immediate audience feedback from across a wide demographic:
“It’s really interesting having a movie of scale really supported by Netflix premiere on their service, and I think [producers Charles Roven and Andy Horowitz] also got so much feedback, so quickly. So many people saw it so fast, and that was really really sort of satisfying to get that kind of feedback that quickly, and to have it be like Andy said, really positive feedback.”
Netflix recently revealed that around 52 million households watched the film in its first month on the service according to their own internal figures.