Trailers To Air During The Superbowl

Super Bowl XLVII airs this Sunday, and along with it comes the most expensive commercial airtime of the year with 30 second slots costing around $3.7 million each.

Each year there’s also the question of which films will get promo spots. This year three major studios – Warners, Fox and Sony – are all opting out of the big game.

The biggest premiere is Universal who is airing the first footage from its sixth “Fast and Furious” movie in a special trailer made specifically for the Superbowl.

Paramount will launch 30-second ads for both “World War Z” and “Star Trek Into Darkness”.

Disney will air three ads – “Oz: The Great and Powerful,” “The Lone Ranger” and “Iron Man 3” – either during the game or pre-game shows.

Source: The Live Feed