Shrek Lands $122 Million Opening

The third outing for “Shrek” may not have reached “Spider-Man 3” heights but it came damn close. Going into the weekend even Jeffrey Katzenberg was playing down the box-office, citing that the last “Shrek” opened to $108 million and they expected this to be a little under that.

Well move over records, “Shrek the Third” has taken in $122 million, the third highest opening weekend of any film in history, just behind last year’s “Pirates” sequel ($135M) and Spidey 3 ($151M). With the “Pirates” sequel opening next week, it seems a certainty that three of the top four ‘opening weekends of all time’ spots will be taken by films that opened this month – the first time in history a single month has yielded such a trifecta.

“Shrek” also took in a very robust $29,597 per theatre. Its biggest day was Saturday with $47 million, but some consider the Sunday estimate of $36.5 million may be a touch low when the final figure comes out tomorrow.

“Shrek” was the sole major new release this past Friday, several films came out on the limited release front with only Fox Searchlight’s “Once” gaining any traction with a very impressive $30,250 per screen haul from its two screen run.

Quite incredibly, last week’s new releases all fell around 47% from their opening take last week. “Spider-Man 3” had the biggest drop of the Top Ten with a 51% drop, whilst “Fracture,” “Disturbia” and “Hot Fuzz” held the best.