Seth Rogen will play a pickle maker in an upcoming untitled comedy based on Simon Rich’s 2013 New Yorker novella at Sony Pictures.
Rogen plays Herschel Greenbaum, a struggling labourer who immigrates to America in 1918 with dreams of building a better life for his beloved family. While working at his factory job, he falls into a vat of pickles and is brined for a century.
The brine preserves him perfectly and when he emerges in present-day Brooklyn, he finds that he hasn’t aged a day. But when he seeks out his family, he is horrified to learn that his only surviving relative is his great-grandson, Ben Greenbaum (Rogen), a mild-mannered computer coder whom Herschel can’t even begin to understand.
Rich will be writing the screenplay and cinematographer Brandon Trost will make his directorial debut on the project. Filming begins in October in Pittsburgh. Rogen, Evan Goldberg, and James Weaver will produce.