Ron Howard’s “Rush” Begins Production

Production kicked off today on “Rush”, Ron Howard’s Formula 1 film which is being co-produced by Cross Creek Pictures, Exclusive Media Group, Imagine Entertainment, Working Title and Revolution Films.

Set against the 1970’s golden age of Formula 1 racing, RUSH portrays the fast-paced and exhilarating true story of two of the greatest rivalries the sport has ever witnessed – that of James Hunt (Chris Hemsworth) and Niki Lauda (Daniel Bruhl) and their illustrious Formula 1 racing teams, McLaren and Ferrari. A privileged, charismatic and handsome English playboy, Hunt could not be more different from his reserved and methodical opponent, Austrian born Lauda.

RUSH follows their personal lives both on and off the track and charts their rivalry from its inception in Formula 3. Here they competed viciously against each other until Lauda’s business acumen and surgeon like precision behind the wheel propelled him all the way to Formula 1; eventually landing him the number one spot at Ferrari.

However it was not long before rambunctious golden boy Hunt fought his way into Formula 1, and into the hearts of a nation, dramatically seizing the championship from Lauda and proving to the critics, and more importantly himself, that there was real substance beneath the stylish exterior.

Shooting kicked off on Friday in the UK and Germany and will be shot in and around two legendary Formula 1 tracks in Silverstone and Nurburgring. A deal for U.S. distribution has not yet been announced.

Ron Howard, Brian Oliver, Brian Grazer, Eric Fellner, Peter Morgan and Andrew Eaton are all serving as producers. This marks Howard’s first independent picture for over 25 years.