Filmmaker Alex Proyas has been put in a hard position in recent months, steering his expensive and CG-heavy “Gods Of Egypt” film through debates about the cast’s lack of diversity and trying to fight a wave of negative buzz that hit with the first posters and trailers.
That toxic buzz turned into a small tsunami by the time of the $140 million fantasy epic’s release this weekend, the film scoring absolutely scathing reviews and a disappointing box-office of just $14 million domestically and a further $24 million overseas.
Today, the director took to Facebook to take out his frustration on the easiest of targets – film critics. Taking aim at the tendency toward group think, he says film reviewers these days post an opinion that conforms with what other people want to hear rather than offering an honest assessment. Those “who think for themselves and make up their own opinions” are “nearly all dead.” The full post can be found here, here’s an excerpt:
“I guess I have the knack of rubbing reviewers the wrong way – always have. This time of course they have bigger axes to grind – they can rip into my movie while trying to make their mainly pale asses look so politically correct by screaming ‘white-wash!!’ like the deranged idiots they all are. They fail to understand, or chose to pretend to not understand what this movie is, so as to serve some bizarre consensus of opinion which has nothing to do with the movie at all.
That’s ok, this modern age of texting will probably make them go the way of the dinosaur or the newspaper shortly – don’t movie-goers text their friends with what they thought of a movie? Seems most critics spend their time trying to work out what most people will want to hear. How do you do that? Why these days it is so easy… just surf the net to read other reviews or what bloggers are saying – no matter how misguided an opinion of a movie might be before it actually comes out.
Lock a critic in a room with a movie no one has even seen and they will not know what to make of it. Because contrary to what a critic should probably be they have no personal taste or opinion, because they are basing their views on the status quo. None of them are brave enough to say ‘well I like it’ if it goes against consensus. Therefore they are less than worthless.
Now that anyone can post their opinion about anything from a movie to a pair of shoes to a hamburger, what value do they have – nothing. Roger Ebert wasn’t bad. He was a true film lover at least, a failed film-maker, which gave him a great deal of insight. His passion for film was contagious and he shared this with his fans. He loved films and his contribution to cinema as a result was positive. Now we have a pack of diseased vultures pecking at the bones of a dying carcass. Trying to peck to the rhythm of the consensus. I applaud any film-goer who values their own opinion enough to not base it on what the pack-mentality say is good or bad.
“Gods of Egypt” is now playing in cinemas everywhere.