Paramount Officially Goes Blu-Ray

Forty-eight hours since Toshiba’s announcement of pulling the HD-DVD players and discs from the market at the end of next month, Paramount Pictures has at last announced it will be going Blu-ray exclusive.

Paramount and Universal were the two of the major six studios that had been HD-DVD exclusive. Yesterday Universal made a splashy media announcement that it would go Blu-ray, less than 24 hours after Toshiba’s press release.

All eyes turned to the final standout Paramount who remained quiet yesterday, and even today the announcement was fairly quiet and done via a statement sent exclusively to The Hollywood Reporter.

The statement reads “We are pleased that the industry is moving to a single high-definition format, as we believe it is in the best interest of the consumer. As we look to (begin) releasing our titles on Blu-ray, we will monitor consumer adoption and determine our release plans accordingly.”

Neither studio has announced specific titles earmarked for early Blu-ray release, though both are expected to start with new theatricals coming the same day as the standard DVD starting shortly. Previously released Paramount HD-DVD titles like “Blades of Glory” and “Transformers” are especially expected to be rushed to market.