"Borat" comedian Sacha Baron Cohen is firming up plans to next star in "Bruno" for Universal Pictures reports Variety.

Once wrapping up the comedy about the fashion reporter character, he plans to follow that with the DreamWorks remake "Dinner for Schmucks" - based on the French comic hit "Le Diner de Cons."

The French film focused on a weekly dinner party held by a Paris publisher who challenges his friends to bring the most pathetic guest to the gathering. Cohen will play a character blessed with such extraordinary schmuckiness that he can destroy the personal life of anyone with whom he comes in contact.

Jay Roach ("Austin Powers," "Meet the Parents") will direct "Dinner" whilst Walter Parkes and Laurie MacDonald are producing.

Cohen's deal has not been closed and the timing of that project is still indefinite as both "Bruno" and Roach's commitment to HBO's "Recount" have to be completed and "Dinner" has to begin filming well before next June's potential strike.