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  • Trade Breaks: Diva, Casino, Stormbreaker
    By Garth FranklinTuesday July 25th 2006 1:33am
    "Enid Zentelis ("Evergreen") has signed to direct the indie pic "Detroit Diva" - a comedy following an awkward, unwitting blues sensation - for the Robert Cort Co. Penned by Stephanie Allen, project centers on a thirtysomething white woman who learns she has a talent for blues singing after she's forced to take over her family's rundown Detroit real estate biz..." (full details)

    "Casino Royale will also mark the return of another icon - SMIRNOFF® Vodka, the number one-selling premium distilled spirit in the world, as James Bond's vodka of choice. The renewed alliance between Smirnoff and Bond will involve a fully integrated multi-million dollar media campaign, which will be activated in the U.S. and around the globe. The campaign will include: a broadcast advertising campaign; on- and off-premise promotions and sweepstakes; a global public relations campaign; and a fully interactive Casino Royale microsite".

    "Brit teen spy thriller "Stormbreaker" opened to a disappointing $2.3 million, fourth place position in its home country this past weekend. Helmed by Geoffrey Sax, "Stormbreaker" is the first adaptation of Anthony Horowitz's series of six books about teenage spy Alex Rider (Alex Pettyfer). It hits US shores in August..." (full details)
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