“Handmaid’s Tale” Gets Tie-In Lingerie?

In a promotional email, sleepwear company Lunya has announced that the latest color for its washable silk lingerie line is set to be named ‘Offred’ after the main character from Hulu’s “The Handmaid’s Tale” reports Gizmodo.

There’s an obvious problem with that. The series deals with the issue of government-sanctioned sexual slavery with Elisabeth Moss’ Offred playing a woman kidnapped and forced into sexual slavery to produce a child. She is forced to wear red so that she can be easily identified as property, and given the name Offred as another marker of being a man’s property.

Thus the linking of a sexy garment with a name inspired by the lead character in a series about female subjugation and rape is… awkward to say the least. The outlet got in touch with the company who said they named it to honor her: “We’re big fans of the show here at Lunya and named the color after Elisabeth Moss’ journey as Offred. We’re with the resistance.”

As of Monday, the Offred color washable silk set isn’t yet available on the website. “The Handmaid’s Tale” second season premieres next week.