20th Century Fox has announced that they are licensing Kino Industries’s ‘CtrlMovie’ technology for the studio’s upcoming “Choose Your Own Adventure” film.
The technology will allow in-theater audiences to control the characters’ actions throughout the film using a proprietary app developed and created by Kino, and is the first film in a potential multi-film partnership using this innovative technology.
It also means the same film will have a different plot, ending and even running time depending on the audience’s unanimous choices. This will all happen seamlessly, with no break in the onscreen action.
Based on the iconic 1980s book series that sold over 265 million copies worldwide, the project will be produced by John Davis and John Fox of Davis Entertainment, Greg Berlanti and Sarah Schechter of Berlanti Productions, and Shannon Gilligan of Chooseco.
Source: 20th Century Fox