The Will Smith-led con drama “Focus” opened this weekend and came in below expectations with $19 million. That marks Smith’s second weakest debut over the past decade, coming in just ahead of “Seven Pounds”.
The first quarter of the year is usually quiet, and yet this year it has been surging thanks to films like “American Sniper” and “Fifty Shades of Grey” amongst others. This weekend’s soft numbers marks a return to the more usual levels seen at this time of year.
Similarly the micro-budget horror film “The Lazarus Effect” under performed, nabbing $10.6 million which was about 20-30% below expectation. It came in fifth.
“Fifty Shades of Grey” continues its steep slide and scored $10.9 million and fourth place, falling behind “Kingsman: The Secret Service” which was second with $11.7 million.
In limited release, the Jack O’Connell-led thriller “’71” scored a very good per-screen average of $15,013. The film will get an expanded release over the next few weeks.