For several years developers and some lucky members of the public were the only ones getting to play with it. In the past year with the release of the Oculus Rift and HTC Vive VR for PC, the Samsung Gear for phones (and Google’s new headset for them) and this week’s release of PSVR for the PS4, virtual reality is now here and relatively affordable – though not cheap.
More and more companies are have begun using the tech for their marketing materials, and some films in production are now taking on extra duties for the tech. James Foley, director of the upcoming “Fifty Shades Darker,” tells Deadline that he shot certain scenes for the EL James novel adaptation with VR. The aim is for fans to be able to experience the almost definitely steamy scenes through marketing materials:
“There’s marketing materials for behind-the scenes [of Fifty Shades Darker], where after we finished shooting for the day, the actors would stay over and VR people would re-create a facsimile of the scene. My own personal instinct is that cinema is going to move to VR because it’s an extension of the visual language. For myself, watching the material they generated expanded my brain.”
Various porn production studios already shoot pornography in VR, and several filmmakers have used the tech to tie-in with various films such as the Jean-Marc Vallee helmed “Wild”. This sounds like it’s mixing elements of both worlds, though whether audience members will find themselves putting on a helmet and getting spanked by a life-sized Jamie Dornan in the red room – we’ll have to wait and see. Expect more details closer to the release on February 10th.