Cowboys Trilogy Uses Roy Rogers

821 Entertainment is planning “King of the Cowboys”, a trilogy of family fantasty adventure features based around classic western actor Roy Rogers reports Variety.

The top Western box office star from 1943-1954, Rogers made more than 88 films with co-star/second wife Dale Evans and the golden palomino Trigger, as well as produced and starred in 100 episodes of his own TV show.

The company, teaming with Roy Rogers Family Entertainment Corp., are planning not just the film trilogy but animated TV, interactive game and merchandising efforts.