Producers Gil Adler and Jason A. Rosenberg have reportedly secured the film rights to Russell Myers’ popular 1970 comic strip “Broom-Hilda” from the Tribune Content Agency.
The comic follows a 1,500 year-old, man-crazy witch with an attitude and a weight problem. The pair are reportedly looking to capitalize on the IP however they can, which means a new movie.
Rosenberg says in a statement: “Russell Myers has been entertaining audiences for years. We’re excited to bring this to the big screen. We plan to create a franchise and leverage the IP across film, television and digital media.” Adler adds: “Our intention is to make it into a movie that might have a number 2 and number 3 behind it as well.”