Fullscreen launches its global, ad-free subscription video on demand service for teens and young adults tomorrow and ahead of that launch have revealed new details about the Netflix-like service that will be available to its more than 100 million video, mobile and broadband customers.
The $4.99 a month service, which boasts AT&T as its premier launch sponsor, will enable users to search for shows based on their ‘vibe’ and is targeted at a “social-first mobile-first generation”. Otter Media and AT&T will co-produce programming that will run on Fullscreen as well as a programming block on the AT&T Audience Network which goes to its DirecTV and U-verse subscribers.
The high-profile launch series for the service is “The Deleted,” a thriller series which “American Psycho” author Bret Easton Ellis is directing. The story follows the disappearance of three seemingly unconnected people from Los Angeles [that] triggers a collective paranoia among a group of twenty-somethings, all of whom escaped from a cult several years back.
Also a part of the service is “Party in the Back,” a daily sketch show which will upload daily content offering behind-the-scenes looks at efforts to create programming at Fullscreen.