Bourne TV Spot, Multi-Channel ‘Identity’ Airing

Universal Pictures has released a new TV spot for Paul Greengrass’ “Jason Bourne”. The new commercial goes into the lies the government used to originally recruit Bourne.

At the same time, Universal has announced that an exclusive sneak preview of the film will take place during airings of the original “The Bourne Identity” which will take place across eight networks over the course of a week.

Matt Damon will host the screenings (ie. record an intro for them) which kick off with a simultaneous 8pm airing on July 16th on USA, Syfy, Bravo, E! and Esquire. Subsequent airings will happen on NBC on July 23rd along with Spanish-language telecasts on NBC UNIVERSO and Telemundo on July 16th & 24th respectively.

“Jason Bourne” will hit cinemas on July 29th.